Legal
Last updated: January 2024
1. Introduction
Emerger.ai (“Emerger”, “we”, “us”, or “our”) operates a cloud-based logistics management platform and related services. This Privacy Policy explains how Emerger collects, uses, shares and protects personal information when you access our website (emerger.ai), use our platform, or contact us about our services.
By using our website or platform, you confirm that you have read and understood this Privacy Policy. If you do not agree with the practices described here, please do not use our website or services.
This Privacy Policy applies to personal information that we collect about individuals who visit our website, request a demonstration, use our platform, or otherwise interact with Emerger. It does not apply to information that our platform customers collect and process through the platform itself — customers are responsible for their own data protection obligations in relation to the data they input and manage within the Emerger platform.
2. Information We Collect
We collect personal information in the following ways:
Information you provide directly: When you fill in our contact or demo request form, we collect information including your name, work email address, phone number, company name, job title, organisation type, country or region, and any logistics requirements or messages you choose to share. When you correspond with us by email or other means, we collect the content of that correspondence.
Information collected automatically: When you visit our website, we may automatically collect technical information including your IP address, browser type and version, time zone, operating system, and information about pages you visit and how you navigate the site. We use cookies and similar technologies to collect some of this information. Please see our Cookies section below for more details.
Information from our platform: When you use the Emerger platform as an authorised user, we collect information about your use of the platform including login events, actions taken within the platform, and technical information about the device and connection used to access the platform.
3. How We Use Your Information
We use personal information we collect for the following purposes:
To respond to enquiries and provide demonstrations: When you contact us or request a demonstration, we use the information you provide to respond to your enquiry, arrange and conduct a demonstration, and discuss how the Emerger platform might support your logistics operations.
To provide and operate the platform: We use platform user information to authenticate access, maintain security, operate the platform, and support users who require assistance.
To improve our services: We use aggregated and anonymised information about website and platform usage to understand how our services are used and identify areas for improvement. This analysis does not involve identifying individual users.
To communicate with you: With your consent or where we have a legitimate interest, we may send you information about Emerger, our platform capabilities, relevant updates, or other communications we believe may be of interest to you. You may opt out of marketing communications at any time.
To comply with legal obligations: We may use your information to comply with applicable legal obligations, respond to lawful requests from authorities, or to protect the rights, property and safety of Emerger, our users, and others.
4. Legal Basis for Processing
Where data protection law requires us to identify a legal basis for processing your personal information, we rely on the following:
Consent: Where you have given us explicit consent to process your personal information for a specific purpose, such as receiving marketing communications or agreeing to this Privacy Policy when completing our contact form.
Legitimate interests: Where processing is necessary for our legitimate interests — such as operating and improving our platform, responding to enquiries, and conducting business development activities — provided those interests are not overridden by your rights and interests.
Legal obligation: Where we are required to process your personal information to comply with applicable law.
Contractual necessity: Where processing is necessary to perform a contract with you or to take steps at your request before entering into a contract, such as when you are an authorised platform user under a customer agreement.
5. Information Sharing
We do not sell your personal information to third parties. We share personal information only in the following circumstances:
Service providers: We work with carefully selected third-party service providers who process personal information on our behalf to support our operations. These include providers of cloud hosting, email, customer relationship management, and analytics services. We require all service providers to process personal information only as instructed by us and in accordance with appropriate data protection requirements.
Business transfers: If Emerger is involved in a merger, acquisition, restructuring or sale of assets, personal information may be transferred as part of that transaction. We will take reasonable steps to ensure that your privacy rights continue to be protected in any such transfer.
Legal requirements: We may disclose personal information where required to do so by law, regulation, court order or other legal process, or where we believe in good faith that disclosure is necessary to protect the rights, property or safety of Emerger, our users, or the public.
With your consent: We may share your personal information with third parties where you have given explicit consent for us to do so.
6. Data Security
Emerger takes appropriate technical and organisational measures to protect personal information against unauthorised access, disclosure, alteration or destruction. Our platform supports Multi Factor Authentication for users on our Premium Plan, and we apply appropriate access controls, encryption and monitoring to protect the information we hold.
No method of data transmission or storage is completely secure. While we take reasonable steps to protect your personal information, we cannot guarantee absolute security. If you become aware of any security vulnerability or incident relating to the Emerger platform, please contact us promptly.
In the event of a personal data breach, we will notify affected individuals and relevant authorities as required by applicable data protection law.
7. Data Retention
We retain personal information for as long as necessary to fulfil the purposes for which it was collected, including for the purposes of satisfying any legal, accounting or reporting requirements.
For enquiry and contact form data, we retain information for a period sufficient to respond to your enquiry, conduct any resulting business relationship, and maintain appropriate records. Where a business relationship does not result, we will not retain your information longer than necessary.
For platform user data, we retain information in accordance with the applicable customer agreement and applicable legal requirements. Upon termination of a customer agreement, we will process data in accordance with the terms of that agreement and applicable law.
You may request deletion of your personal information by contacting us, subject to any legal obligations we have to retain certain information.
8. Your Rights
Depending on your location and applicable data protection law, you may have the following rights in relation to your personal information:
Right of access: You may request a copy of the personal information we hold about you.
Right to rectification: You may request that we correct personal information that is inaccurate or incomplete.
Right to erasure: You may request that we delete your personal information, subject to any legal obligations we have to retain certain information.
Right to restriction: You may request that we restrict processing of your personal information in certain circumstances.
Right to data portability: Where processing is based on consent or contractual necessity and carried out by automated means, you may request a copy of your personal information in a structured, machine-readable format.
Right to object: You may object to processing based on our legitimate interests, including processing for direct marketing purposes.
Right to withdraw consent: Where processing is based on consent, you may withdraw that consent at any time. Withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.
To exercise any of these rights, please contact us. We will respond to your request within the timeframe required by applicable law. We may ask you to verify your identity before we can process your request.
9. Cookies and Tracking
Emerger uses cookies and similar tracking technologies on our website. Cookies are small text files placed on your device when you visit a website.
We use the following types of cookies:
Strictly necessary cookies: These are essential for the website to function correctly and cannot be switched off. They do not store any personally identifiable information.
Analytics cookies: We may use analytics cookies to understand how visitors interact with our website — including which pages are visited, how long visitors stay, and where visitors arrive from. This information is used in aggregate to improve our website.
You can control the use of cookies through your browser settings. Most browsers allow you to refuse cookies or to be notified when a cookie is being set. Please note that if you disable cookies, some features of our website may not function correctly.
We do not use cookies for advertising or behavioural tracking purposes.
10. Third-Party Services
Our website may contain links to third-party websites or services. This Privacy Policy applies only to the Emerger website and platform, and we are not responsible for the privacy practices of third-party websites. We encourage you to read the privacy policies of any third-party websites you visit.
Where we use third-party service providers to operate our platform or website, we have reviewed their privacy and security practices and entered into appropriate data processing agreements where required.
11. International Transfers
Emerger operates globally. Personal information we collect may be transferred to and processed in countries other than the country in which you reside. These countries may have data protection laws that differ from the laws in your country.
Where we transfer personal information internationally, we take appropriate steps to ensure that the transfer is lawful and that the receiving party provides an adequate level of protection for the personal information. This may include relying on standard contractual clauses or other appropriate transfer mechanisms recognised under applicable law.
12. Updates to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or for other operational reasons. When we make material changes to this Privacy Policy, we will update the “Last Updated” date at the top of this page.
We encourage you to review this Privacy Policy periodically to stay informed about how we collect, use and protect your personal information. Your continued use of our website or platform after the posting of changes constitutes your acceptance of the updated Privacy Policy.
13. Contact Us
If you have questions about this Privacy Policy, wish to exercise your privacy rights, or have concerns about how we handle your personal information, please contact us through the contact form on the Emerger website.
We take all privacy enquiries seriously and will respond to your request within the timeframe required by applicable law.